3BILL, the one-stop-shop for mobile billing, content, and revenue assurance has joined forces with leading music management company Belly of the Beast to assist them in expanding the company’s mobile music strategy.

3BILL, which allows record companies to deliver marketing campaign’s and bill for content to mobile phones, is working with Belly of the Beat to deliver a made for mobile Ringtone offer for it’s artist and Mercury Award Winner, Dizzee Rascal.

The Ringtone offer (an accapella) and the first of many for mobile; will be free to fans to download to their mobile phone. This exclusive offer is one of a series of mobile marketing initiatives being promoted via street teams in London to assist in the promotion of the new Dizzee Rascal album ‘Maths n English’ recently released on XL recordings.

The move to use 3BILL’s technology by Belly of the Beast who manage Dizzee Rascal, allows the company to take more control of their mobile marketing revenues, deliver secure content downloads to fans, and publish up to the minute, more responsive ‘mini ‘ mobile websites (WAP) around events, releases and promotional activity for the artist.

In addition to this, the management company will be developing mobile content services using 3BILL’s content brokerage, a new service that provides users with an on-line marketplace to sell their digital content assets directly to the consumer’s mobile handset, or to third parties who may wish to purchase, and then distribute content, securely on their behalf.

The content brokerage is of interest for any business that owns or wishes to sell music tracks, games, video clips, film promos, wallpapers or ringtones for use on mobile phones,

Although there is other services in existence that act as content brokers the 3Bill service is unique in several ways:-

• It links content to billing and distribution on mobile phones off one single platform.

• It allows for flexible tariffs whereby the resale price of the content is set by the seller, enabling them to increase revenue earnings.

• It provides the ability for an unlimited bulk upload of content items, making it easy to use for any business that owns a large library of digital content it wants to make available for sale. Securely.


• It allows any item of content to be automatically resized and reformatted to fit the specific mobile handset screen size.

• It contains a security feature called forward lock that ensures an item of content cannot be forwarded to other users once purchased. (where handset supports it)

• It can report on transaction of Data to UK music royalty collections societies.

Commenting on the collaboration, Gavin White Director of Sales and Marketing at 3BILL said:

“The team at 3Bill are delighted to be working with such a progressive and professional music management agency such Belly of the Beast. They give us further insight into how urban music fans are taping into these offers promoted via the street teams, marketing campaigns or events where Dizzee performs”.

Nick Cage from Belly of the Beast commented:

“3BILL allows us to deliver rapid, ready to roll revenue generating mobile services, and this compliments our activity both on the street and on page. Dizzee has thousands of fans that are hungry for content and information and the 3BILL platform provides us with the flexibility to deliver our mobile messaging, and content directly linked to specific event, like a radio interview, or a performance. It’s our tool to keep the community of fans informed about what’s going on too, not forgetting the fact the it gives us more control on our revenue and messaging capability”

The free promotional Ringtone can be accessed by simply texting DIZZEE to 81581
For further information please visit www.3bill.com

ENDS
For further information please contact:
Symbios Group
www.symbiosgroup.co.uk
www.3bill.com
Gavin White
Tel: 0870 4781517
Mobile: 07789 206649
E-mail: gavin@symbiosgroup.co.uk
Notes to editors

1. Symbios Group Ltd is a software company which provides content for the internet and mobile phone platforms and develops enabling software for content delivery to mobile phones.

2. The Company was founded in 2000, is based in Fareham, Hants and employs 20 people.